About this Project
The video goal was to explain the innovative multi-sensory course that teaches touch-typing, reading, and spelling and mainly aimed at children suffering from Dyslexia. The target audience is teachers and parents of dyslexic children. So the question was how to explain TTRS solution in an easy way and make the story emotionally charged? Moreover, the topic is quite sensitive to address children’s learning difficulties. Finally, we come up with a decision that nobody tells Mark’s story better than himself.
The video duration of 90 sec, the number of different scenes, and detailed illustrations resulted in the higher end of this budget range.