Media OmniVu Explainer Video
About this Project
Marilois desired a video that quickly explained how Mediastruction’s proprietary planning process could predict the effectiveness of many different kinds of media buy strategies.
Luke worked with her to develop a script that communicated the most important details in a short amount of time, ensuring that the viewer would stay focused throughout.
A series of graphical vignettes were then created to explain the process, and a quality voice artist was brought on board to tie everything together.
This animated explainer video mixes modern 3D animation with more traditional 2D animation. Using 3D animation strategically kept this video very budget conscious.