Explainer video for mobile app / cloud platform
About this Project
Waygum came to Video Brewery looking for a video to demonstrate their industrial IOT product. The goal of the video was to raise awareness of Waygum and get potential clients to sign up for a demo.
Priscilla worked on the video, first spending time with the client to get to know their product. An “industrial-tech” look was proposed, using high-quality stock footage and motion graphics. Design and animation proceeded, and a final video was delivered inline with the client’s brand identity.
This video was created using stock footage. The cost of acquiring all of the individual clips was the biggest overall budget factor.