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A Brief Case for the Creative Brief
the Creative Brief When does the video production process actually begin? It’s not the kickoff meeting with whoever is producing the video. It’s not finally securing the budget for your video, even though that’s hard work. The process begins well before you even decide that a video will be right for your brand. But there’s …
Business Explainer Video: What Style Do You Choose?
Creating your first business explainer video can be a pretty intimidating process. There are so many questions to answer. A lot of those questions involve terms that are new to any novice video maker. One of the first questions anyone bidding on your video will ask, is what type of video do you want to …
15 Video Tools Every Marketer Needs
If you’re a video production rookie, video marketing may seem like a different world. Video marketing is a crucial part of digital marketing campaigns these days. The difficulty is, a lot of people don’t know where to start. What’s the right camera? Am I using the right software? How do I know this video is …
Everything you need to know about 2D Animation
Video marketing has exploded in recent years, becoming a key aspect of any successful marketing plan. Marketers have truly jumped on the video bandwagon. Maybe that’s because consumers are 4 times more interested in watching videos about a product than reading an explanation of it. Or a majority of marketers (51.9% to be precise) list …
Everything you need to know about Whiteboard Animation
Video marketing has exploded in recent years, becoming a key aspect of any successful marketing plan. Marketers have truly jumped on the video bandwagon. Maybe that’s because consumers are 4 times more interested in watching videos about a product than reading an explanation of it. Or a majority of marketers (51.9% to be precise) list …