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Marketing

International Video Marketing: It’s More than Just Translation

More and more companies are realizing the benefits of video marketing and learning how powerful the medium is for promoting a business and bringing in new leads. The statistics on this speak for themselves: As reported in Forbes, including video in marketing materials can “boost click-through rates” by two to three times. Furthermore, the figures …

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Marketing

Video Marketing Survey

Can you help us? Business owners and marketers of the world, we need your assistance! Please help us learn more about video marketing in the realistic world by participating in this interactive video survey. The survey results and tips for making your own survey will be shared in a follow-up post. Thanks!

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Marketing, Production

15 Video Tools Every Marketer Needs

If you’re a video production rookie, video marketing may seem like a different world. Video marketing is a crucial part of digital marketing campaigns these days. The difficulty is, a lot of people don’t know where to start. What’s the right camera? Am I using the right software? How do I know this video is …

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Marketing

10 Best Healthcare Videos

In our day and age, almost any industry uses video marketing. The healthcare industry is no exception. Video marketing is a new way for businesses throughout healthcare to simplify communication. And convey complex information in a way that is more memorable and impactful. According to Google Think, 1 in 8 patients have watched online video on …