fbpx

Learn about Video Marketing in our live training events!

text
Marketing

Why Features & Benefits are Killing Your Video Vibe

The Drawbacks of Features and Benefits Say you find yourself on an elevator with a very influential person, someone who would change your life if you had them on your side. Realistically, you have about a minute to win them over, to make them remember you enough to hire you, or become a client, or …

text
Facebook Video Marketing
Marketing, Strategy

Searching for the Perfect Facebook Video Marketing Strategy?

Video lives everywhere now, not just on your website, and not just where you can control how it’s watched. No single approach works for every distribution platform. Social networks in particular don’t just have varying format requirements, but their users will approach your video with different postures. People use different social media platforms for different …

text
Marketing

International Video Marketing: More than Just Translation

The DATA More and more companies realize the benefits of international video marketing and how powerful the medium is for promoting a business and bringing in new leads. The statistics on this speak for themselves: As Forbes reports, including video in marketing materials can “boost click-through rates” by two to three times. Furthermore, the figures …